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2025 BioPharma eMarketing Summit
2025 BioPharma eMarketing Summit
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BioPharma 2025
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BioPharma 2025
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Wednesday
, April 23
Admirals Quarters
7:30pm •
Private Dinner hosted by Liveworld (Invite only)
Columbus Ballroom A
2:00pm •
Getting it Right: Is it Really Omnichannel?
2:30pm •
Maximizing Pharma Content & Engagement through Strategic Social Practices
3:30pm •
Session TBC
4:15pm •
HCPs: They're Just Like Us! Reaching HCPs In-Office and On-the-Go
4:45pm •
Breaking Down Silos & Creating Innovation in HCP Omnichannel Experiences
Columbus Ballroom A & B
8:45am •
Welcome, Chairperson’s Introduction & Opening Remarks
9:00am •
KEYNOTE: How the Cognitive Age will Change Healthcare Engagement Beyond all Recognition
9:30am •
The Evolution of Omnichannel in Pharma - Enhancing Personalized Experiences
10:00am •
Practical AI Applications
10:30am •
Session TBC Shortly
11:15am •
The AI Disruption Boom in BioPharma: What's Next for Business Communication?
11:45am •
No More Free Passes: Pharma’s CX Imperative
12:15pm •
The HCP Experience Beyond 2025: What Does Pharma Need to know?
3:00pm •
The Next Market Nudges
Columbus Ballroom B
2:00pm •
Harnessing Data Effectively to Crisis Management from a Marketing Standpoint
2:30pm •
The Social Prescription: Rebuilding Trust with Patients
3:00pm •
Creating Value by Targeting Patient Segments as an Actionable Strategy
3:30pm •
“PEERscription”: Patient Mentorship That Moves the Needle
4:15pm •
Stop, Collaborate and Listen: Aligning Patient Engagement Marketing with Regulatory Reviewers
4:45pm •
PANEL: Redefining the Omnichannel Patient Experience
Columbus Ballroom C
7:45am •
Registration & Exhibit Showcase
10:45am •
Morning Networking & Exhibit Break
3:45pm •
Afternoon Networking & Exhibit Break
5:15pm •
End of Day One Cocktail Reception in Exhibit Hall
Columbus Foyer
1:00pm •
Networking Lunch
Thursday
, April 24
Columbus Ballroom A
3:30pm •
Future-Proofing Your Omnichannel Roadmap for 2030
Columbus Ballroom A & B
8:55am •
Chairperson’s Welcome & Opening Remarks
9:00am •
Session TBC Shortly - Klick Health
9:30am •
Achieving Omnichannel Excellence in 2025: The Unconventional Truth
10:15am •
Perfecting the Art and Science of CX Digital Marketing
11:15am •
Leveraging the Right Data to Streamline CX from TOFU to BOFU
11:45am •
Enriching your Approach to Omnichannel: Blending Traditional with New Tech
12:15pm •
Reinventing Digital Transformation to Elevate Patient CX: What can Pharma Learn from other Industries?
1:45pm •
Delivering Seamless Omnichannel Experiences through Personalization
1:45pm •
Missing One Diagnosis is One Too Many: How Education Became Our Boldest Digital Strategy
3:00pm •
The Role of Patient Influencers in Driving Healthcare Engagament
3:00pm •
Agile as the Key to Engagement Success for the Next Decade
Columbus Ballroom C
8:00am •
Morning Refreshments & Exhibit Showcase
10:45am •
Morning Networking & Exhibit Break
2:45pm •
Afternoon Networking & Exhibit Break
4:00pm •
Chairperson’s Wrap-up & Closing Remarks
Columbus Foyer
12:45pm •
Networking Lunch
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Apr 23
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24, 2025
Wednesday
, April 23
Thursday
, April 24
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Hilton Philadelphia @ Penn's Landing, Philadelphia, PA, USA
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Admirals Quarters
Columbus Ballroom A
Columbus Ballroom A & B
Columbus Ballroom B
Columbus Ballroom C
Columbus Foyer
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Wednesday
, April 23
Thursday
, April 24
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HCP Stream
Keynote
Networking Break
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