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Wednesday April 23, 2025 10:00am - 10:30am CDT
In this cutting-edge presentation, Swoop's VP of Product, Romain Bogaerts, delves into the transformative power of AI in omnichannel marketing for the pharmaceutical industry. As marketers grapple with an ever-increasing volume of data, Bogaerts unveils strategies to harness AI's potential, turning information overload into actionable insights. With a focus on privacy-compliant approaches, this session offers a roadmap for pharma marketers to elevate their omnichannel efforts, ultimately improving patient outcomes while navigating the complex landscape of healthcare marketing.
 
  1. Discover how to leverage AI to transform vast amounts of data into strategic, actionable insights 
  2. Learn key indicators for when to implement AI in your marketing processes and how to cultivate an innovation-driven culture 
  3. Explore the latest AI-driven industry developments that enable pharma marketers to enhance their omnichannel campaign strategies
Speakers
avatar for Romain Bogaerts

Romain Bogaerts

Vice President of Products, Swoop
Romain Bogaerts is a pioneer in healthcare AI marketing, currently serving as the VP of Product at Swoop. He is redefining the possibilities of data application in healthcare and shaping a future where technology and AI-driven strategies create a healthier, more informed world. Positioned... Read More →
Sponsors
avatar for Swoop

Swoop

Swoop empowers the world’s leading pharmaceutical brands to better-educate patients about disease states and the therapies that could remedy their conditions, as well as enable them to become active participants in their treatment journey. Swoop’s HIPAA-certified and NAI-accredited... Read More →
Wednesday April 23, 2025 10:00am - 10:30am CDT
Columbus Ballroom A & B

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